Cookie Policy

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Cookie Policy

BBI Brandboost Cookies Policy

(MPS & BBI International Ltd has two divisions, their trading names being BBI Brandboost and DyNNamite)

MPS & BBI International Ltd uses cookies and collects IP addresses (an IP address is a number that can uniquely identify a specific computer or other network device on the internet) from visitors to the MPS & BBI International Ltd websites (, and

This Cookies Policy covers the following topics:

1. Cookies and how we use them

What is a cookie?

A cookie is a small amount of data, which often includes a unique identifier that is sent to your computer or mobile phone (referred to here as a "device") browser from a website's computer and is stored on your device's hard drive. Each website can send its own cookie to your browser if your browser's preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other websites. Many websites do this whenever a user visits their website in order to track online traffic flows (statistics).

On MPS & BBI International Ltd websites (, and cookies record information about your online preferences and allow us to tailor the websites to your interests. During the course of any visit to an MPS & BBI International Ltd website, the pages you see, along with a cookie, are downloaded to your device. Many websites do this, because cookies enable website publishers to do useful things like find out whether the device (and probably its user) has visited the website before. This is done on a repeat visit by checking to see, and finding, the cookie left there on the last visit.

Setting your preferences

Users have the opportunity to set their devices to accept all cookies, to notify them when a cookie is issued, or not to receive cookies at any time. The last of these means that certain personalised features cannot then be provided to that user and accordingly they may not be able to take full advantage of all of the website's features. Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.

How does MPS & BBI International Ltd use cookies?

Information supplied by cookies can help us to analyse the profile of our visitors and help us to provide you with a better user experience. For example, if on a previous visit you went to our services pages, we might find this out from your cookie and highlight service information on your second and subsequent visits.

A list of the main cookies that the MPS & BBI International Ltd websites set (and what each is used for) can be found In Section 5.

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2. How to control and delete cookies

MPS & BBI International Ltd will not use cookies to collect personally identifiable information about you. However, if you wish to restrict or block the cookies which are set by MPS & BBI International Ltd websites, or indeed any other website, you can do this through your browser settings. The Help function within your browser should tell you how.

Please be aware that restricting cookies may impact on the functionality of MPS & BBI International Ltd websites.

If you wish to view your cookie code, just click on a cookie to open it. You'll see a short string of text and numbers. The numbers are your identification card, which can only be seen by the server that gave you the cookie.

For information on how to do this on the browser of your mobile phone you will need to refer to your handset manual.

3. Third Party Cookies on MPS & BBI International websites

Please note that during your visits to MPS & BBI International Ltd websites you may notice some cookies that are not related to MPS & BBI International Ltd. To support our services, we sometimes embed photos and video content from websites such as YouTube and Flickr.

As a result, when you visit a page with content embedded from, for example, YouTube or Flickr, you may be presented with cookies from these websites. MPS & BBI International Ltd does not control the dissemination of these cookies. You should check the third party websites for more information about these.

4. How we use Google Analytics

MPS & BBI International Ltd uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics sets a cookie in order to evaluate your use of website(s) and compile reports for us on website activity.

Google stores the information collected by the cookie on servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

By using our website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

For more information on the cookie set by Google Analytics, including information on how to opt out please go to:

5. How we use Google Adwords

We use Google AdWords Remarketing to relay ads across the internet related to preferences shown by visitors to websites using the Adwords trigger. AdWords Remarketing will therefore display relevant ads tailored to you based on what parts of the TriggerApp website you have viewed. This is carried out by placing a cookie on your machine.

THIS COOKIE DOES NOT IN ANYWAY IDENTIFY YOU OR GIVE ACCESS TO YOUR COMPUTER. The cookie is simply used to say “This person visited this page, so show them ads relating to that page.” Google AdWords Remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you.

6. List of the main MPS & BBI International Ltd cookies

This is a list of the main cookies set by the, and websites, and what each is used for:

uit,di,dt,uid,_utavc,bt2,loc - This set of cookies third party cookies supplied by addthis to enable you to share our content via social networks such as Facebook, Twitter and LinkedIn, these cookies are required to enable logins to each network.


This cookie stores a session ID for users who have not registered and logged in to the website to view standard website content.

ASP.NET SessionID This cookie is set by ASP.NET and stores the identifier of the currentuser's session i.e. Every time a user visits the website, they have a unique session ID. This stops page requests from being seen as independent requests, but part of a string of requests. This lasts for the user's current session only. A session is defined as the period of time that a unique user interacts with a Web application.

_RequestVerfificationToken This cookie is generated by ASP.NET MVC and is designed to protect our website against malicious form post attacks.

The __utma Cookie This cookie is what's called a "persistent" cookie, as in, it never expires (technically, it does expire…in the year 2038). This cookie keeps track of the number of times a visitor has been to the site according to the cookie, when their first visit was, and when their last visit occurred. Google Analytics uses the information from this cookie to calculate statistics such as visits per day.

The __utmb and __utmc Cookies The B and C cookies work together to calculate how long a visit takes. __utmb takes a timestamp of the exact moment in time when a visitor enters a site, while __utmc takes a timestamp of the exact moment in time when a visitor leaves a site. __utmb expires at the end of the session. __utmc waits 30 minutes, and then it expires.

The __utmz Cookie __utmz keeps track of where the visitor came from, what search engine they used, what link they clicked on, what keyword they used, and where they were in the world when they accessed a website. It expires in 15,768,000 seconds – or, in 6 months. This cookie is how Google Analytics knows to whom and to what source / medium / keyword to assign the credit for a Goal Conversion.

The _ga Cookie This cookie is used by Google Analytics to distinguish users, it has an expiration time of 2 years

The _gat Cookie This cookie is used by Google Analytics to reduce the amount of requests sent. It has an expiration time of 10 minutes

StayInEditMode This is a functional administration cookie that really only affects logged in users and administrators of the website, ensuring that the correct mode "edit mode" is the default setting for making website changes.

LastPageID This cookie identifies the last page that was visited.

authentication This cookie stores a session ID for users who have not registered and logged in to the website to view standard website content.

language Stores user location to deliver country specific content.

CookieDirective This cookie is used to identify when the cookie directive warning should be displayed to a new visitor when they enter the website. It will continue to show until the user accepts the notice.

7. Contacting MPS & BBI International Ltd about this Cookies Policy If you have any questions or comments about this Cookies Policy please contact: GDPR Officer MPS & BBI International Ltd Peerland House 207 Desborough Road High Wycombe Bucks HP11 2QL (Email:

To view the BBI Brandboost Privacy policy, please click here

Last updated 12/05/2022